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$60 USD / hour
Flag of UNITED STATES
detroit, united states
$60 USD / hour
It's currently 5:49 AM here
Joined March 6, 2010
0 Recommendations

Paul D.

@pauldelaurier

 5.0 (2 reviews)
2.5
2.5
100%
100%
$60 USD / hour
Flag of UNITED STATES
detroit, united states
$60 USD / hour
100%
Jobs Completed
100%
On Budget
100%
On Time
N/A
Repeat Hire Rate

Graphic | UI/UX Digital Designer

I’m a classically-trained graphic designer that became fascinated with the web in 2005. I specialize in digital design and that includes websites, applications, and digital marketing & advertising. I take a holistic approach to my work with a keen focus on UI and UX. Additionally, I have a background in print design that extends to illustration and logo design.
Freelancer Graphic Designers United States
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Portfolio

6673086
Nomodo has a bold and honest attitude, they need a web presence to reflect that.
Electronic Consumer Goods Website
Nomodo has a bold and honest attitude, they need a web presence to reflect that.
Electronic Consumer Goods Website
6673077
Evoqua had a (couple of) problem(s) related to a lack of information regarding their myriad offerings and a clear path to lead their audience to the e-commerce offerings. Success was achieved by a new design based on business needs and user interviews. In the mood board stage, I provided a 'dark mode' version of their site for the exploration of mood and character.
E-commerce Website
Evoqua had a (couple of) problem(s) related to a lack of information regarding their myriad offerings and a clear path to lead their audience to the e-commerce offerings. Success was achieved by a new design based on business needs and user interviews. In the mood board stage, I provided a 'dark mode' version of their site for the exploration of mood and character.
E-commerce Website
Evoqua had a (couple of) problem(s) related to a lack of information regarding their myriad offerings and a clear path to lead their audience to the e-commerce offerings. Success was achieved by a new design based on business needs and user interviews. In the mood board stage, I provided a 'dark mode' version of their site for the exploration of mood and character.
E-commerce Website
6673055
To increase user conversion and answer needs for a varied audience – patients, health care workers, and researchers – I used user interviews and stakeholder feedback to design a simple and elegant solution to a complex home page issue. In the weeks after launch, traffic increased by 18% and conversion increased significantly.
Children's Hospital Website Design
To increase user conversion and answer needs for a varied audience – patients, health care workers, and researchers – I used user interviews and stakeholder feedback to design a simple and elegant solution to a complex home page issue. In the weeks after launch, traffic increased by 18% and conversion increased significantly.
Children's Hospital Website Design
6673030
Concept design for a wellness product brand focused on a millennial audience.
E-commerce Website
Concept design for a wellness product brand focused on a millennial audience.
E-commerce Website
6673086
Nomodo has a bold and honest attitude, they need a web presence to reflect that.
Electronic Consumer Goods Website
Nomodo has a bold and honest attitude, they need a web presence to reflect that.
Electronic Consumer Goods Website
6673077
Evoqua had a (couple of) problem(s) related to a lack of information regarding their myriad offerings and a clear path to lead their audience to the e-commerce offerings. Success was achieved by a new design based on business needs and user interviews. In the mood board stage, I provided a 'dark mode' version of their site for the exploration of mood and character.
E-commerce Website
Evoqua had a (couple of) problem(s) related to a lack of information regarding their myriad offerings and a clear path to lead their audience to the e-commerce offerings. Success was achieved by a new design based on business needs and user interviews. In the mood board stage, I provided a 'dark mode' version of their site for the exploration of mood and character.
E-commerce Website
Evoqua had a (couple of) problem(s) related to a lack of information regarding their myriad offerings and a clear path to lead their audience to the e-commerce offerings. Success was achieved by a new design based on business needs and user interviews. In the mood board stage, I provided a 'dark mode' version of their site for the exploration of mood and character.
E-commerce Website
6673055
To increase user conversion and answer needs for a varied audience – patients, health care workers, and researchers – I used user interviews and stakeholder feedback to design a simple and elegant solution to a complex home page issue. In the weeks after launch, traffic increased by 18% and conversion increased significantly.
Children's Hospital Website Design
To increase user conversion and answer needs for a varied audience – patients, health care workers, and researchers – I used user interviews and stakeholder feedback to design a simple and elegant solution to a complex home page issue. In the weeks after launch, traffic increased by 18% and conversion increased significantly.
Children's Hospital Website Design
6673030
Concept design for a wellness product brand focused on a millennial audience.
E-commerce Website
Concept design for a wellness product brand focused on a millennial audience.
E-commerce Website

Reviews

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Showing 1 - 2 out of 2 reviews
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5.0
$45.00 USD
graphic design a moose drawing
Very helpful.
Graphic Design
Photo Editing
V
Flag of valhuse
@valhuse
•
14 years ago
5.0
$30.00 USD
JPF - post card flyer
Great guy to work with, couldn't off been better. Understood what I wanted, quick to respond and even gave me choices.. I would definitely use him again. Thanks Paul.. from a satisfied customer :)
Brochure Design
User Avatar
Flag of Anne H.
@Jampro
•
14 years ago

Experience

Senior Art Director

N/A
Mar 2014 - Present
I have the pleasure of leading brand discovery workshops that result in a deep understanding of my clients needs in relation to their product design. I discover what makes them stand apart from their competition and help to create personas that map to business requirements throughout the creative process. I’m hands-on and create prototypes to convey my digital deliverables from the big idea all the way down to the style guide.

Senior Art Director

N/A
Dec 2012 - Mar 2014 (1 year, 3 months)
I was responsible for the conception, design, and execution of innovative visual materials for integrated, cross channel initiatives including: web apps, web portals, online advertising, and digital marketing. In conjunction with my Creative Director and I help to improve the conceptual, technical and creative performance of our staff.

Senior Visual Designer

N/A
Jan 2012 - Jan 2013 (1 year)
I used color, typography, and form to solve UX challenges for the JSTOR platform and a myriad of user interface deliverables. Collaboration with marketing, product management, and software development is key to deliver design styles, and interactions that are innovative and user-friendly. Holistically, I established the visual design language across the entire framework of ITHAKA products.

Education

Degree

College for Creative Studies, United States 1997 - 2001
(4 years)

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Top Skills

Graphic Design 2
Illustration 1
Photoshop Design 1
Brochure Design 1
Banner Design

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