Sabina C.
ConiferCO
100% Job Success
Top Rated Plus

SEO-optimized writing that converts - marketing strategy that sells

Proven quantifiable results: direct marketing content for Century Link yielded over 30% response and retention content saved $ 3million of at-risk revenue. * SEO writing, copywriting, content strategy and management, marketing consulting and strategy, branding, project management, blog and website content writing. * Google Ads and Google Analytics Certified. Hubspot Inbound and Social Media Certified. I provide marketing solutions for companies of all sizes, from solopreneurs to fortune 500 companies. I love working with social entrepreneurs, alternative health practitioners, green companies, and startups, and use my powers for good. I successfully managed complex multi-million dollar marketing programs and projects in rapid growth entrepreneurial environments, reconciling the demands of multiple internal and external clients and agencies to meet aggressive deadlines with limited resources, Accomplishments include: • Consulting for a car dealership resulting in a 18% increase in sales. • Consulting for motorsports photography studio yielding a 30% increase in photo sales. • Consulting Advertising Sales, resulting in increase advertising sales in spite of challenging economic times: 2nd month: 17% increase; 3rd month: 43% increase; 4th month: 62% increase. • Consulting for automotive repair shop increasing business by 24%. Direct Marketing: • Highly targeted direct marketing campaign for a massage studio and spa yielded 28% response. • Developed and executed a multi-million dollar retention marketing strategy for the business markets division of Qwest Communications (now Century Link). The program included loyalty promotions, win-back campaigns, a customer save center and welcoming programs for new customers to reduce early churn. Direct marketing promotions yielded a 30% response. In addition over 20,000 customers per month were contacted to ascertain satisfaction levels, and the program was adjusted regularly based on the results of this study. • Prepared and executed post-merger communications plans for the acquisition of several major telecommunications companies (LCI, USLD & TWI) retaining in excess of $3 million of at-risk customer revenue. • Design and implementation of a retention marketing for an Auto Consulting firm resulting in a 55% increase in referral and repeat business. • Development and execution of a retention strategy for a vacation rental company improving retention by 23%. Public Relations: • Designed and implemented extensive national media campaigns for high-profile auto-racing teams and sponsors, exceeding projected media exposure by more than fifty percent and significantly increasing sponsorship value.

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Skills

  • Marketing Strategy
  • Branding
  • Interpersonal Skills
  • SEO Writing
  • Startup Consulting