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$30 USD / hour
Flag of CANADA
grimsby, canada
$30 USD / hour
It's currently 3:07 PM here
Joined September 11, 2014
0 Recommendations

Melissa L.

@mslubert

5.0 (4 reviews)
4.3
4.3
83%
83%
$30 USD / hour
Flag of CANADA
grimsby, canada
$30 USD / hour
100%
Jobs Completed
100%
On Budget
100%
On Time
20%
Repeat Hire Rate

Website Design and SEO Copywriting

With over 10 years of brand planning and copywriting for tier 1 companies, you can expect high quality writing in a timely and professional manner. From headlines, to product descriptions, print advertising to online copy, I can help create compelling copy that will make your brand more appealing to consumers. And, with the recent opening of my web design company, Empire Designs, I work with companies to increase traffic and revenue through effective SEO copywriting and functionality. We are available 24 hours a day and invite you to chat with us through Freelancer messenger for more details.

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Reviews

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Showing 1 - 4 out of 4 reviews
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5.0
$566.00 NZD
Fantastic from start to finish. This was a bigger project than I'm sure any of us expected! Melissa held us together with excellent design communication and understanding from what was on task and not, where variations (edits) in either content, structure, link, domain, plugin, tool set, or any not quite PERFECT and more than willingly updated as requirements (always) changed. Well Done M. Excellent Freelancer and great to have met. To many more projects together :)
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Flag of Aaron W.
@TheWZ
7 years ago
5.0
$374.00 NZD
Professional, elegant, smart and beautiful, our website I mean :). The project was a joy to complete the communication excellent with the Design and Content exceeding my expectations. Highly, highly rate and recommend this FL. Thanks M!
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Flag of Aaron W.
@TheWZ
8 years ago
4.8
$277.00 USD
Very professional and personal will definitely reach out next time I have a project. Very pleased with the outcome.
Research
Blog
Article Writing
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Flag of Pamela S.
@pamelasweeten
8 years ago
5.0
$555.00 USD
Melissa exceeded my expectations. It was nice to work with someone that not only applied her specific expertise but worked to understood my industry. Great job.
Website Design
Copywriting
Blog
Marketing
Content Writing
B
Flag of Bruce M.
@bmcgonnigal
9 years ago

Experience

Owner and Head of Client Services

Empire Designs
Apr 2015 - Present
 New business development lead  Client/account management  Ownership and management of the P&L including development, tracking and maintenance  Analyze consumer, category, competitive and channel data to drive higher traffic and conversion rates  Copywriting that broadens our client’s reach beyond current clientele to drive new business  Managing relationships with key stakeholders

Brand Manager

LG Electronics USA Inc
Oct 2012 - Apr 2015 (2 years, 6 months)
 Lead brand planning and strategy development  Analyze consumer, category, competitive and channel data, providing on-going insights, key learning’s and recommendations.  Key brand contact for PR, Sponsorship & Promotions, Shopper Marketing, New Product Development and Sales.  Responsible for copywriting product/feature/benefit communication for all home entertainment product which includes TVs, Digital Audio Video, Laser TV, Monitors, Projectors, Digital Storage and Pocket Photo.

Shopper Marketing & Brand Manager

LG Electronics Canada
Nov 2008 - Sep 2012 (3 years, 10 months)
 Strategically develop trade plans with Key Account Managers and their accounts: Future Shop, Best Buy, Wal-Mart, Costco, Sears and The Brick to ensure the appropriate SKU listing, in-store display, online experience and brand ambassador plan is in place to maximize impressions, sales and ROI.  Develop and execute pricing and promotional plans during key selling seasons.  Create in-store and online videos to educate and engage shoppers (brief agency, develop script, hire talent, monitor video and photo shoot, give creative feedback and approvals).  Work cross functionally with Shopper Insights and sales to develop meaningful in-store displays and promotions based on consumer insights.  Translate sell out management insights into tangible tactics that drive sales on home electronics and home appliances.  Analyze NPD data to track and monitor trends and determine ROI of promotions.

Education

Marketing Certificate

Canada 2010
(Less than a year)

Broadcast Journalism & Communications

Canada 2003 - 2006
(3 years)

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