Customer service is the provision of service to customers before, during and after a purchase. wikipedia.org

Salesforce.com Inc. is a global cloud computing company headquartered in San Francisco, California. wikipedia.org

Lead generation, or lead gen is a marketing tool used, particularly in internet marketing, to generate consumer interest or inquiry into products or services of a business. wikipedia.org

A sale is the act of selling a product or service in return for money or other compensation. It is an act of completion of a commercial activity. wikipedia.org

A blog is a personal journal published on the World Wide Web consisting of discrete entries ("posts") typically displayed in reverse chronological order so the most recent post appears first. wikipedia.org

Process improvement is a series of actions taken by a process owner to identify, analyze and improve existing business processes within an organization to meet new goals and objectives. wikipedia.org

Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy. wikipedia.org

An article is a written work published in a print or electronic medium. It may be for the purpose of propagating the news, research results, academic analysis or debate. wikipedia.org

Technical writing, a form of technical communication, is a style of writing used in fields as diverse as computer hardware and software, engineering, chemistry, the aerospace industry, robotics, finance, consumer electronics, and biotechnology. wikipedia.org